Nghiên cứu đặc điểm phong cách học của ngôn ngữ thuyết phục trong các tạp chí du lịch tiếng Anh

Abstract

With the popularity of tourism-oriented publications, travel magazines stand out from others to win over would-be travellers. Language conveyed throughout these periodicals has been triggered the sense of discovery. This study examined English travel articles mainly related to attractions drawn from award-winning travel magazines, including National Geographic Traveller and Wanderlust to investigate stylistic devices of language of persuasion used in travel articles thanks to qualitative and quantitative approach. The theories of lexical stylistic devices of language of persuasion are mainly based on considerable knowledge of notable linguist Galperin (1977), brand new persuasive aspects of figure of speech by Fahnestock (2011). The findings suggested types of stylistic devices applied to travel articles as persuasion, namely simile, metaphor, personification, metonymy, hyperbole. These findings can be utilized as a material for English teaching and learning involving descriptive, persuasive and creative writing about travel destinations.