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https://data.ufl.udn.vn/handle/UFL/585
Title: | A Study of Pragmatic Features of Parallelism Used in English and Vietnamese Advertising Slogans |
Other Titles: | LVTHSI2018-8220201-037 |
Authors: | PGS.TS. Hồ Thị Kiều Oanh Phạm Thị Thúy |
Keywords: | English language Ngôn ngữ Anh A Study of Pragmatic Features Parallelism Used in English and Vietnamese Advertising Slogans Advertising Slogans |
Issue Date: | 2018 |
Publisher: | Trường Đại học Ngoại ngữ, Đại học Đà Nẵng |
Abstract: | This thesis is aimed to study the pragmatic features of parallel structures used in English and Vietnamese advertising slogans. The findings of the study could help learners of English and Vietnamese and companies have a better insight into parallelism and its effects on designing advertising slogans |
URI: | https://data.ufl.udn.vn//handle/UFL/585 |
Appears in Collections: | Ngôn ngữ Anh TMP2 |
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